About Us

Who are the Demented Sisters?

"Demented Sisters is a two year long project. But in actuality, it is a lifetime of intent, conversations and creativity between two sisters; Jenna & Beth.

Two years ago, when their mom was originally diagnosed with vascular dementia, and later with PSP (Progressive Supranuclear Palsy - a neurodegenerative brain disease), they were overwhelmed with the magnitude of caring for an aging parent.  For these two sisters, navigating chaos and disorder was a norm growing up.  And when a chaotic cycle occurred, they'd have each other.

In this case, they leaned into creativity, love of business, entrepreneurship, clothes, cosmetics and design.  They thoughtfully yet tirelessly collaborated on countless ideas while working full time jobs, navigating family life and caring for their mom as her financial, health and legal advocates.
Endless conversations were had brainstorming WHAT they were going to do...they just knew they were going to create SOMETHING.

Flash forward and many obstacles along the way, they are launching Demented Sisters.  A curated online boutique of quality yet not overpriced beautiful clothes as well as their own clothing and cosmetics line.